Did A Single Song Change The Motorcycling World Forever?

PH850806 • 19 February 2025

One question that a motorcycle driving school is often asked by people who are at the very start of their riding journey is regarding the best motorcycle to learn on.


Whilst there will be preferences for the best bike to own depending on the particular needs of the rider, the best bike to learn on is one which is the most intuitive, fast but not so fast as to be uncontrollable, affordable and easy to handle.


For over six decades that bike has often been the
Honda Super Cub, the most widely sold motor vehicle in history. A big reason for that is the result of a song that managed to fundamentally change biking culture.


Prior to 1964, motorcycles were typically perceived by the general public as being only for “bikers”, who were stereotyped as outlaws. It was a hobby and a dedication rather than a vehicle.


The Super Cub changed this partly through its ease of use, partly because most of its components were hidden behind the bodywork, but also thanks to some of the most fortunate timing in marketing history.


In 1964, Brian Wilson and Mike Love of the Beach Boys released the song
Little Honda. Despite turning out to be one of the most effective advertising jingles in history, it was not paid for by Honda and just happened to be released at the same time as Honda’s “nicest people” campaign.


Proclaiming that the Honda Super Cub was “not a big motorcycle” but instead was simply a “groovy little motorbike”, it solidified that motorcycling was not exclusively for hobbyists but for everyone, and sales skyrocketed when the song was covered by
manufactured band The Hondells.


The Hondells released a follow-up song which was used by Honda in advertising called “You Meet The Nicest People On A Honda Bike”, which provided a warm welcome to anyone who wanted to ride a bike.

motorcycle driving school
by PH850806 23 January 2025
After a years-long campaign by the NMC to make the licensing & training system simpler to understand, change could be on its way to a motorcycle driving school.
Thurrock Motorcycle Training
by PH850806 14 January 2025
You can take a Thurrock motorcycle training course at any time of year, but starting while it is still winter can teach you some important road skills.
26 December 2024
The future of four-wheel motoring increasingly looks to be battery-powered but despite there being several attempts, will motorcyclists learn on electric bikes?
Motorbike lessons London
by PH850806 27 November 2024
Those taking motorbike lessons in London will need to do so without the prospect of being able to use bus lanes, following a Department of Transport U-turn.
by PH850806 14 November 2024
Whilst there are a lot of differences between motorbikes and cars, many engineering designs that work with four wheels get quite unusual when applied to two.
motorcycle driving school
by PH850806 29 October 2024
Typically, the best way to make a bike-friendly to newcomers is to make it consistent enough that riders can be easily taught on it. Honda thought differently.
Motorcycle course London
by PH850806 15 October 2024
Visitors to a festival of vintage cars and motorbikes might be inspired to take a motorcycle course in London as they discover Britain’s rich biking heritage.
Thurrock Motorcycle Training
21 September 2024
Autumn can be a picturesque season, but those seeking Thurrock motorcycle training courses, should be aware of the perils of being on the road in this season.
motorbike lessons
by PH850806 9 September 2024
There are already some very good reasons to take motorbike lessons in London, not least when it comes to costs - and another one may be about to arise.
 suitable driving school
by PH850806 14 August 2024
At one point considered the motorcycle of the future the Suzuki B-King was a fascinating head-turning concept which ultimately lived up to none of its promises.
More posts
Share by: